Icons
The design of icons requires the reduction of complex content to a clear, immediately understandable form. In addition to precise line work, scalability plays a central role in ensuring that the symbols remain legible in all sizes and media. At the same time, stylistic consistency is important to ensure that entire icon sets appear harmonious.
Icons for internal and external management reporting. The icon design should not distract from the KPI graphics and should control the flow of reading rather than serve as decoration.
Icons complement a company’s CI in the area of data visualization and reporting. All icons are used in both printable and digital media.
Good icons are created through careful observation, listening, and understanding the requirements – and through skilled drawing fingers …